Another exciting collaboration for OPI!
Announced this morning, OPI will be partnering with Ford Motor Company to celebrate 50 years of Ford Mustang with a limited edition lacquer collection launching in July 2014.
This new collection will deliver elements of sophistication, luxury, power and style fitting for both OPI & Mustang, starting with the collection’s hero shade ‘Race Red’.
The collection’s hero shade, Race Red, is a tribute to one of Mustang’s most iconic colors.
“Ford Mustang inspires passion like no other car, and we are excited to be working with OPI on
an exclusive collection that captures the spirit of our iconic car,” says Melanie Banker, Mustang
marketing manager. “There is no better way to express Mustang’s bold personality and the
excitement it creates than through color.”
Celebrating an Icon
The Ford Mustang is about to become the newest member of a very exclusive club – vehicles in
continuous production for 50 years. Over the last five decades, Mustang has gained worldwide
popularity and has become an enduring part of pop culture with more than 9.2 million Ford
Mustangs sold and roughly 3,000 appearances on film and TV – including its upcoming big
screen appearance as the hero car in “Need for Speed.”
Mustang’s unique combination of style, performance and affordability established an entirely
new class of sporty cars, and its next chapter unfolds with the all-new Ford Mustang. Its most
advanced version yet, the 2015 Mustang features an all-new sophisticated design – clearly
inspired by its 50-year heritage – and a host of new innovative technologies and connectivity
systems.
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